MTV News Special 'Obama Decoded' to Air Friday, August twenty-ninth at 7:30 PM
ET/PT; 'McCain Decoded' to Air Friday, September 5th at 7:30 PM ET/PT
Choose or Lose Street Team '08 Reports Live with Mobile-to-Web Coverage
via ChooseorLose.com
NEW YORK, Aug. 26 -- Maintaining the impulse of MTV's
Emmy award-winning "Choose or Lose" (http://think.mtv.com/Issues/politics)
campaign, MTV (http://www.mtv.com/index.jhtml?extcmp=SEO_SSP_Y) continues
to cover the youth vote like no peerless else. MTV News
(http://www.mtv.com/news) correspondents, including Sway Calloway, are
reporting day-by-day from both the Democratic and Republican conventions on
television, online and on the french telephone. As function of the coverage, MTV will
air two half-hour specials, "Obama Decoded" and "McCain Decoded" following
each candidate's presidential nominee acceptance speeches, severally, on
Friday, August 29th at 7:30 pm ET/PT and on Friday, September 5th at 7:30
PM ET/PT. Additionally, celebrities from Pete Wentz of Fall Out Boy to
Kenna will be blogging live on MTV.com during the candidates' speeches.
Members of MTV's Street Team '08 citizen journalists are also hitting the
streets of Denver and Minneapolis, as they cover the conventions and youth
issues with bouncy, mobile-to-web broadcasts powered by Flixwagon fluid
broadcasting technology and Twitter feeds, straight from the convention
halls.
"Obama Decoded" and "McCain Decoded" testament take in-depth looks at each
candidate's acceptance oral communication, dissecting the rhetoric to identify issues
that matter most to young people. Each show will integrate the voice of
MTV's interview, with comment from analysts, young delegates, and youth
attending the conventions for the first time. as well as those observation
from their home states, with the Street Team '08 journalists recording
spring chicken reactions at viewing parties across America. Additionally, a number
of celebrities will be blogging live on MTV.com during each of the
candidate's speeches, including Pete Wentz, Ryan Leslie, Kenna, and Solange
Knowles.
In addition to these shows, MTV's News reports will air day-after-day on a
variety of MTV channels, from Total Request Live on MTV to MTV2 to mtvU to
MTV Tr3s. The reportage will tackle a variety of issues relevant to young
people, but testament specifically focus on how both parties are approaching
topics lining young veterans. Choose or Lose hopes to raise these issues
and guarantee the Presidential candidates ar addressing them as portion of their
overall campaigns.
"Recent MTV research found that most 70 percentage of brigham Young people
personally know someone who has fought in Iraq," says Ian Rowe, Senior Vice
President of Strategic Partnerships and Public Affairs. "More broadly,
MTV's research revealed that 81% of our audience is closely monitoring this
election, as compared to 58% earlier this year. With such overwhelming
interest from young people in this election, it's crucial that Choose or
Lose continue to cover the issues of greatest grandness to them, across
all the media platforms they use."
MTV's Street Team of citizen journalists will air on the spot reports,
streamed live each day from correspondents' Flixwagon video-equipped mobile
phones to ChooseorLose.com, along with blog posts and twitter feeds for
up-to-the-minute reports. Reports will as well be streamed live from both
conventions in MTV's Virtual World (http://www.vmtv.com/), with a few of
the Street Teamers on the ground making "live" special appearances from
each convention to talk government with young people in the Virtual World.
MTV 's Street Team '08 is utilizing an groundbreaking mobile-to-web
broadcast medium technology by Flixwagon (hTTP://www.flixwagon.com) to stream
lively video footage online and on-air using mobile phones. Flixwagon's
application allows anyone using a capable 3G mobile phone to easily current
live, superiority video flat to the web.
The "Street Team '08" programme is made possible by the Knight News
Challenge duncan James Corrow Grant from the John S. and James L. Knight Foundation. The Knight
News Challenge, at hTTP://www.newschallenge.org, is an annual worldwide
competition awarding $5 million for innovative ideas that use digital media
to inform and inspire communities. The Knight Foundation plans to invest at
least $25 million all over five long time in the search for bold biotic community news
experiments
"Choose or Lose '08" (http://www.ChooseorLose.com) is MTV's Emmy-Award
winning campaign to engage, inform and endue young voters on the
political issues that issue to them most. First launched in 1992, the
campaign has helped fuel several of the largest youth voter turnouts in US
history, including in 2004, when it helped inspire nearly 22 million 18-30
year olds to register and ballot. This year, Choose or Lose is nominated to
be one of the top 10 sites ever-changing the humanity of government. To throw away your
voter turnout please go to:
hTTP://www.politicsonline.on a creative retail store and vocalisation that entertains, informs and unites
on every chopine and cover. On-air, MTV has been the number one rated 24
hour ad-supported cable length network P12-24 for 16 straight days. Online,
MTV.com scored double-digit maturation in 2007 and MTV launched 15 dynamic
online communities and eight new virtual worlds. On the go, MTV Mobile is
the #1 music brand in the wireless space -- delivering 90% more streams
than in 2006. And MTV's successful sibling networks MTV2, mtvU and MTV Tr3s
each deliver unprecedented customized capacity, super-serving music fans,
college students and young American Latinos like no unitary else. MTV is portion
of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world's
leading creators of computer programing and subject matter across all media platforms.
Wanna know more? Come on in... hypertext transfer protocol://www.mtvpress.com.
About Flixwagon
Flixwagon is changing how citizenry capture and share tV on the web. It
provides an coating to easily stream live, high-quality video from a
mobile phone directly to the Web. With Flixwagon, you lavatory broadcast your
world to individuals and groups, your blog, social networks and leading
picture sites. Flixwagon is privately held with offices in Boston, USA and
Tel Aviv, Israel. For more data, visit hTTP://www.flixwagon.com and
http://blog.flixwagon.com.
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